Save Windermere
Designing for change
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Save Windermere is a nationwide environmental campaign committed to ending all sewage discharges into Windermere. Working closely with the team, we developed a bold visual identity and website designed to raise urgency, build clarity and inspire public action. Through a brand strategy workshop, we defined the campaign’s core message and created a distinctive mark inspired by the sewage outflows impacting the lake. Paired with a vivid toxic-green palette and a custom algae pattern, the identity delivers a powerful and flexible visual language that strengthens awareness and amplifies the mission at every touchpoint.
Lake House completely nailed this one. The Save Windermere campaign needed a brand identity that embodied its purpose and its values, that was recognisable, memorable & versatile. The team delivered exactly that, and the striking branding has now featured in print and television media nationally. Their understanding of our brief and their design approach allowed them to deliver a full brand identity, asset toolkit and website in record time.
Finn Pattinson
SAVE WINDERMERE
Designing new chapters outdoors
Liberating design potential